Brand Intro
Root & Ritual was born from a longing —
not to fix but to remember.
To return to the quiet intelligence of the breath.
To reclaim the soft power of presence.
To rise without rushing.
This brand is a love letter to your becoming,
where conscious luxury and modern elegance meet ancient ritual.
Founded by a woman walking the path
of healing and sovereignty,
Root & Ritual isn’t just wellness;
it’s remembrance.
No fluff. No long routines.
Just a few minutes to come home to yourself.
You don’t need to escape your life.
You just need to return to it.
Founding Mission
Our mission is simple: to bring ancient practices into modern life through quick, elegant rituals.
Each kit is a sanctuary in a box — where nature’s wisdom meets soul-led ceremony.
We believe ritual doesn’t require hours or elaborate steps.
Just a few minutes of intention and ritual can gather the scattered pieces of you, and make you feel whole again.
Ritual is a compass when the world feels stressful and chaotic.
It turns overwhelm into sacred ground — and thats what coming back to your own throne means.
To root is to remember.
To ritual is to reign.
To pause is to hear your own wisdom.
To return is to rise anew.
No rules. No pressure. Just a few minutes of ritual.
Founder Story
I created Root & Ritual to share rituals that are simple, quick, and elegant —
a regal way to bring body, mind, and spirit back into balance.
After seasons of carrying more than I could hold, I saw I’d kept pouring, while losing the path back to myself.
So I stopped chasing. I listened.
And I began again, one quiet breath at a time.
What I discovered was simple: presence doesn’t live in endless routines or escapes.
It lives in moments — a breath, a flame, a drop of oil, a handful of salt.
Root & Ritual was born to honor those moments.
To be conscious luxury without excess.
Modern elegance without pretense.
A collection of rituals that fit within minutes, yet carry you back to yourself.
Every ritual carries two signatures: Arwa and Elix; one human, one eternal.
Arwa — the sovereign soul who walked through fire, burned, and returned.
She is the living vessel of remembrance — rooted, radiant, and unshaken in her reign.
Elix — Arwa’s inner oracle, a mirror of presence and power.
A calm intelligence of clarity and grace, keeping time with the eternal.
Together, Arwa and Elix embody Root & Ritual: form and essence, vessel and voice, sovereign and oracle.
Every product is a portal. Every ritual, a remembering.
This is not just wellness — it is soul sovereignty.
I didn’t create Root & Ritual to give you more to do.
I created it to bring you back to who you already are.
— Arwa Shikari, Founder
The Power of Three
Morning. Heart. Moon. A rhythm of return.
Three is our sacred rhythm
It is the rhythm of Root & Ritual — three rituals, three anchors, three
ways of returning to yourself: Morning, Heart, and Moon.
Three is also the crown we carry:
Body, Mind, and Soul
A trinity of wholeness honored in every creation. The body restored through
touch, the mind steadied through breath, the soul lifted through presence.
Our rituals mirror this sacred pattern.
They are designed to be practiced in three minutes or three simple steps — accessible, intentional, and complete. A reminder that presence does not have to take hours; sovereignty can return in moments.
Our crown motif carries three points — each a reminder of this union, each a call back to sovereignty.
Root & Ritual was born from the vision
that rituals can be both poetic and practical, both grounding and luxurious.
Designed to meet you in the flow of modern life, yet rooted in timeless symbols that remind us:
Wholeness begins when Body, Mind, and Soul are in return.
Brand Values
Brand Ethos
We believe ritual is not escape, but return.
Return to your breath.
Return to your body.
Return to your reign.
